This hidden beach, a few coves south of Sayulita, is one of the secret gems of the Nayarit coast, and home to the exquisite, nature-inspired organic wonderland that is the Hotel Playa Escondida. A hotel without signage, without a map, one that has grown intuitively on its lush, beachfront site, Playa Escondida is a retreat even from the low-keyed “busyness” of Sayulita. Every guestroom is unique. The hotel spa offers a range of massages and treatments, the restaurant features an inspired, international and Mexican gourmet menu, and you can do internet (if you must) in the open air bar, where they often show movies at night.